I help brands craft campaigns that convert — from the first click to the final upsell.
I’m a marketing strategist with nearly a decade of experience building full-funnel campaigns across email, advertorials, webinars, and video. At The Motley Fool, I’ve led initiatives that generated over $15 million in revenue, spanning customer acquisition, retention, and high-ticket upsells.

My work covers every stage of the funnel — and every piece of the strategy. I develop messaging frameworks, map out lifecycle flows, align with creative teams, and write the copy that drives it all forward. From awareness to conversion, I know how to connect the dots between brand, message, and outcome.

What you’ll find here:
→ Campaigns that span email, web, video, and paid content
→ Messaging designed to scale and convert
→ Copy that performs — but never sounds like it’s trying too hard

I build marketing that works. And I’m always looking to work with people who are ready to move fast and make it matter.